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  • What features are included in your websites?
    Please visit the website package pricing section at the following link for more details about what is included:
  • What kind of technologies do you support?
    Primarily, I build websites for clients on Wix or WordPress and a CMS. Additionally, I typically use Gutenberg with the Astra theme in WordPress. For e-commerce with WordPress, I generally offer WooCommerce as the platform of choice. WebFlow is also becoming a CMS, which I can offer if needed. I can build some types of informational / marketing sites on Framer. I can support other Web-Builder CMSs like SquareSpace or Weebly on custom projects if needed. At a larger scale, I can also support full-stack using HTML5 + CSS3, React, Bootstrap/Tailwind, Node.js/Express.js, REST, GraphQL, .Net, SQL, Docker
  • Will my website work well on mobile devices? What is Responsive Design?
    Yes! Your website will be fully responsive and operate efficiently on mobile devices like smartphones and tablets. Responsive Web Design is like the versatile fashion of the internet—it ensures your website looks good on any device, be it a desktop, a tablet, or a smartphone. It’s a design approach that fluidly changes and responds to fit any screen size. No more zooming in and out or scrolling sideways to view a website on your phone. It’s all about giving users a seamless experience, whether clicking with a mouse or tapping with a finger. It rearranges, scales, and optimizes the layout so that it looks and functions perfectly whether someone is looking at it on a 27-inch monitor or a 5-inch phone screen. From an SEO perspective, search engines like Google are the matchmakers of the digital world. They love to match users with websites that offer a stellar user experience, and responsive design is their top pick. A mobile-friendly website is more likely to climb up the search results because, let's face it, mobile browsing is the new norm. Google even rewards responsive websites with a boost in rankings, making it a crucial factor for your site’s visibility. User experience is the foundation of website success. Responsive Web Design ensures that your butter is spread just right. Users bounce off a site if they find it frustrating to use on their device. With responsive design, users stay engaged longer, which increases the likelihood of them taking action—like signing up for a newsletter, making a purchase, or reaching out through a contact form. Now, conversion rates are where the rubber meets the road. If your website is like a digital salesman, responsive design is the smooth-talking charm that closes the deal. A site that’s easy to navigate and interact with on any device is more likely to convert visitors into customers. There is no pinching, no zooming, just a straight path to conversion. Whether it's filling out a form or completing a purchase, responsive design removes the hurdles, making it as simple as a tap or a click. In essence, responsive design is not just a feature—it's necessary to ensure that your website can greet every user with open arms, no matter how they choose to visit.
  • Is it possible to have a multi-language website?
    Yes! Additional languages can be added for a further USD 50 base charge + USD 10 per page. When localizing your business content, providing the localized version after it's been professionally translated and proofread is essential. This includes localizing any images and videos that you use. However, if you are unable to provide the localized content or need a rough initial version, I will use machine translation and AI to generate the text. Machine translation cannot be guaranteed to be accurate or error-free, and it may result in a lower SEO score for the targeted language than professional translation would. Nevertheless, it can be a convenient solution for an initial draft of the localized content.
  • Will my website show up on Google?
    Yes, your website will show up on Google. However, it's important to set realistic expectations about the timeline and what's involved in making that happen. If your website and domain name are brand new, it typically takes a few weeks for Google to index your new site. This process involves Google's bots crawling and reviewing your site's content to understand what your pages are about and how they should rank them. The reality is that it usually takes a bit longer for your site to start attracting significant traffic. Google tends to be cautious with new websites, often preferring to rank older, more established sites higher in the search results because they have proven content and reliability. To give your new site a boost and help speed up this process, focus on: Quality Content: Publish high-quality, relevant content that answers the needs of your audience. SEO Basics: Optimize your site for search engines, including proper use of keywords, meta tags, and descriptions. Backlinks: Try to get reputable websites to link back to your site. This helps improve your site's authority and ranking. Regular Updates: Keep your site dynamic by regularly adding new content and updating existing pages. By taking these steps, you're helping Google recognize your site as a valuable and relevant resource, potentially speeding up the process of climbing up the search rankings. However, patience is key here—gaining traction on search engines is a marathon, not a sprint.
  • What is affordable web design?
    Affordable web design is creating high-quality websites at a reasonable price that meet the specific needs of businesses and individuals. This approach focuses on designing and building visually appealing, user-friendly, and functional websites while also being mindful of budget constraints. At Sublime Development and Design, we employ a simplified design process that helps reduce development time and costs. This ensures you receive a website that effectively conveys your brand’s message and goals without the high costs typically associated with custom designs. Our approach is about making professional and polished web presences accessible, providing you with a cost-effective solution that doesn’t compromise on quality or functionality. I primarily bill by the project rather than by the hour. This billing method ensures that the cost of my services is transparent and fixed from the start, allowing you to make informed budget decisions without worrying about surprises. Our fixed-cost packages suit individuals or small businesses eager to establish a robust online presence without investing heavily upfront. These services are often delivered by freelance web designers or small agencies like mine, specializing in efficient and affordable web development.
  • Is SEO Included with my website?
    I create SEO-friendly websites and add plugins to improve SEO. I optimize each page following on-page SEO best practices to increase its chances of ranking well. I'll set up an SEO plugin on each page and use clean HTML markup to ensure search engines can properly interpret your content. Please note that I am not an SEO consultant and cannot promise first-page Google results for our websites. Also, I make sure your website is responsive to adjust to different devices like smartphones and tablets. This is important because search engines prefer mobile-friendly sites, which can help your website rank higher in search results and increase organic traffic. As we begin the project, it's important for us to discuss the fundamental SEO keywords. This will allow us to establish an initial set of keywords that best suit your website's content.
  • What is web hosting?
    Web hosting is a service that allows you to publish your website on the Internet. Think of it as renting a space on a computer (a server) that’s always connected to the Internet. These servers store your website’s files, such as text, images, and code, making them accessible to anyone online. Your website consists of various files and databases. A web host stores these files on its servers. When someone types in your website address, the host’s server sends these files to the user’s web browser, displaying your website. Good web hosting can handle multiple visitors to your site at once without slowing down. This is crucial for maintaining a good user experience, especially as your site grows and attracts more traffic. Hosting services also include security measures to protect your site from hacking and other threats. Additionally, many hosts offer maintenance services, such as automatic backups and updates, to help keep your site running smoothly. Many hosts offer specific WordPress hosting plans that include easy installation and optimized performance for WordPress sites. This type of hosting can simplify your site's management by providing features tailored to WordPress, such as pre-installed plugins, themes, and a configuration optimized for security and speed.
  • Can you ensure my website shows up at the top of Google searches?
    While I strive to build SEO-ready websites for search engines, it's important to understand that achieving top rankings on Google involves complex factors that can be influenced by ongoing search engine optimization (SEO) strategies. Here’s what I can do for your website: SEO-Friendly Design: I ensure your website is designed using SEO best practices. This includes structuring the site to be easily navigable for users and search engines. On-Page Optimization: Each website page will be optimized according to on-page SEO best practices. This includes proper use of headings, meta tags, alt attributes, and consistent, high-quality content, which are critical for improving your site’s visibility in search results. Plugins and Tools: For platforms that support them, like WordPress, I integrate SEO-enhancing plugins that help to optimize your site further. These tools are designed to improve aspects of your website that are important for SEO, such as site speed, mobile responsiveness, and keyword optimization. However, it's important to note that I am not a specialized SEO consultant and do not offer extensive SEO services like detailed keyword research or ongoing SEO campaign management. As such, I cannot guarantee first-page results on Google. SEO is a dynamic and ongoing process, and achieving top rankings typically requires continuous effort and adjustment based on evolving search engine algorithms and the competitive landscape. If achieving a high ranking is a critical goal for your website, I recommend partnering with a dedicated SEO professional who can complement the SEO-friendly foundation we build with targeted and strategic SEO campaigns. This approach can significantly enhance your chances of achieving and maintaining top search rankings.
  • What kinds of projects do you work on?
    Here are some of the types of projects I commonly work on: One-Page Websites: Ideal for those who want a concise yet impactful online presence. CMS-Based Websites: Utilizing popular content management systems, I create websites that allow you easy control over your content. Website Expansions or Redesigns: Whether you need to add more functionality to an existing site or give it a fresh new look, I can enhance your site’s capabilities and aesthetic to meet your evolving business needs. Product or Service Landing Pages: Focused and designed to encourage your visitors to act, such as purchasing or signing up for more information. Full Website Rebuilds or Rebrands: Comprehensive overhauls for businesses looking to completely transform their online presence, aligning it with new branding or a strategic change in direction. Portfolio Websites: Perfect for artists, designers, and professionals who wish to showcase their work in an attractive, accessible format that speaks to their target audience. Responsive Blog Websites: Blogs designed to ensure an optimal viewing experience across all devices, improving accessibility and engagement with your content.
  • What is a Content Management System (CMS)?
    A Content Management System (CMS) is your website's digital toolbox. It's where the magic happens for anyone looking to craft, manage, and publish content without having to tangle with the web of coding languages. Think of it as a friendly interface between you and your website's raw code, much like a helpful translator who turns tech-speak into plain English (or your language of choice). With a CMS, updating your website is as simple as posting on social media or editing a document. Now, do you need one? Well, if the thought of learning HTML, CSS, and potentially JavaScript sends you into a cold sweat, then a CMS is your lifeline. It allows you to focus on what you love—storytelling, selling products, or showcasing your portfolio—without needing a computer science degree. And when it comes to picking a CMS, you've got some popular pals on the block. WordPress is the big cheese, offering a dizzying array of themes and plugins that cater to almost any website dream you can conjure up. It’s like the Swiss Army knife of CMSs—versatile, reliable, and immensely popular. On the flip side, if you’re looking for simplicity and style straight out of the box, Wix is like that cool friend who makes everything look effortless and chic, perfect for beginners and those who prioritize design and ease of use over complex customization. Both platforms demystify the website-building process, so they've got you covered whether you're setting up a blog, launching an online store, or creating an online presence for your brick-and-mortar business. In the vast sea of website building, a CMS is your sturdy ship, and yes, you need one unless you prefer to swim with the coding sharks!
  • Can you finish a partially complete website someone else had been building?
    I may be able to assist you in completing your partially constructed website. The feasibility of doing so, however, depends significantly on several key details about the existing project: Platform Details: It’s crucial to know what platform your website is currently running on, as this affects compatibility and the ease with which additional work can be integrated. Website Purpose: Understanding whether your website is intended primarily for marketing and information or if it serves as an e-commerce platform will help define the scope of necessary work. Remaining Work: I would need to assess what specific tasks are left incomplete and how much work is required to finish them. Initial Project Interruption: Knowing what caused the initial work to halt is important, as it may influence how we proceed and whether issues must be rectified. Assets Availability: It is essential to confirm that all necessary assets, such as images, logos, brand details, and marketing copy, are available. If additional content needs to be created, this could extend the timeline and affect the project's cost. Warranty Consideration: It is important to note that I do not offer a warranty on sites I did not build from scratch due to potential pre-existing issues that are out of my control. Rebuild or Migration Consideration: Depending on the state of the existing website, it might be more efficient to treat the project as a rebuild or migrate it to a stable platform like Wix or WordPress. This approach can often provide better security, functionality, and peace of mind. I recommend we discuss the specifics of your project in further detail. This conversation will enable me to provide a more accurate assessment and proposal on how best to proceed. Please feel free to reach out to set up a meeting where we can explore your project’s needs and options.
  • Do you use pre-made themes and templates?
    The choice depends on the details of the specific project. I typically do not opt for templates for custom, fully personalized websites unless the client makes a particular request. However, templates can be used for affordable / fixed-price websites to fulfill the goals and requirements of those projects. The primary differentiation lies in the budgetary element. To ensure cost-effectiveness, I may utilize templates for designs with smaller budgets. However, you can be reassured to have a selection from a diverse range of templates, ensuring your website will have a unique and distinctive appearance each time.
  • What is Search Engine Optimization (SEO)?
    Search Engine Optimization (SEO) is much like giving your business a megaphone on the digital high street. Imagine you've set up a fantastic shop—your website—complete with all the bells and whistles: stellar products, top-notch customer service, and a vibe that screams, "You wanna be here!" But there's a catch: if your shop is hidden down an alley where nobody goes, how will people know about all the fantastic stuff you’ve got? SEO is your signpost, your big flashy arrow pointing customers to your doorstep by ensuring your website pops up on search engines like Google when people look for something you offer. SEO is essential for your business because, let's face it, we all turn to Google or Bing when looking for answers, and we rarely venture past the first page of search results. By optimizing your website with relevant keywords, quality content, and a structure that search engines love, you can climb to the top of those search pages. This increases your visibility and ramps up your website traffic, potentially leading to more sales and higher revenue. Think of it as your 24/7 promoter, tirelessly working to direct traffic your way without the ongoing costs of traditional advertising. Moreover, a well-optimized website doesn’t just catch the eye of search engines—it earns users' trust. When your site ranks high, customers see you as a credible authority in your niche. This trust is gold in the digital world. Plus, with the proper SEO, your marketing efforts get a boost as your content becomes more visible and shareable across the web. And who wouldn’t want that edge over the competition? Every other business is vying for attention, and without SEO, you’re handing them the megaphone while you're stuck whispering. So yes, in the bustling digital marketplace of today, SEO is not just a nice-to-have; it’s a must-have. If you’re looking to dive deeper and ramp up your site’s SEO game, you’re already on the right path to amplifying your business's voice in the digital age.
  • Can you update my website?
    Absolutely! If you have had your website developed with me and want to make changes later, please reach out. We can discuss your changes and then I will provide you with an estimate for the changes.
  • Can you update/maintain my existing website?
    I'd be happy to help you with updating or maintaining your website, though the ability to do so effectively depends on several important factors regarding your current site and your specific needs: Platform Details: Understanding the platform on which your website is built is crucial. This affects how easily updates can be implemented and how compatible new changes might be with the existing framework. Scope of Updates: Clarifying the nature of the updates you require is essential. Are updates straightforward, such as changing text, images, or colors? Or are you looking to add new pages or features that require more complex interactions, like forms? The complexity of these tasks will impact how we approach the updates. Maintenance Needs: If your website requires ongoing maintenance, I offer troubleshooting and diagnostic services for platforms I am familiar with. This can include resolving existing issues and potentially enhancing your site with better monitoring, reporting, backup solutions, and analytics tools to streamline maintenance efforts. The specifics of what you need in terms of maintenance will help determine the feasibility and scope of work. Limitation on Warranty: It’s important to note that I cannot offer a warranty on websites that I did not initially build. This is due to the potential for pre-existing issues which might be out of my control. To ensure that I can provide the most effective service, I recommend discussing the specifics of your website in more detail. This discussion will help me understand your needs better and allow me to provide a more accurate assessment and proposal for how to proceed. Please feel free to reach out to schedule a meeting. During this time, we can thoroughly explore your project’s needs and determine the best path to update and maintain your website according to your goals.
  • Do you provide website hosting and domain names?
    I currently do not directly provide website hosting, domain names, or SSL certificates. However, I can guide and assist you in acquiring these essential components based on your specific needs. If your website is built using Wix, the process is streamlined. Wix premium plans include hosting, a domain name, and an SSL certificate as part of their package. This makes it convenient to have everything bundled together from a single provider, ensuring your website is secure and accessible. When building a website with WordPress, you must purchase hosting, a domain name, and an SSL certificate separately. Many hosting providers offer these as part of a bundle, which can simplify the process and often provide cost savings. Alternatively, you can choose to buy each component from different vendors if you find options that better suit your needs. During your project's intake and planning stages, we will discuss these requirements in detail. I will provide recommendations based on your specific needs and help you navigate the options available. This includes selecting the right hosting provider and ensuring your website has a suitable domain name and SSL certificate.
  • What web browsers will my new site support?
    Your website will be compatible with the latest stable releases of modern web browsers (Firefox, Chrome, Brave, Opera, Safari, and Microsoft Edge) for desktop and mobile.
  • Can I display videos and YouTube Videos on my new website?
    Yes! Let me know during the Planning and Design phases that you want to show videos. Then, I will collect the videos you want to use before the Development phase and add them to the CMS.
  • Will my new website have a Blog?
    Whether your new website will include a blog depends on the package you choose or the specific requirements of your bespoke website project: For affordable or fixed-cost packages, which vary in features and pricing, please visit the website’s package pricing section. You can find information about what each package includes, such as whether a blog is part of the website, at the following link: Incorporating a blog is a breeze if you're considering a bespoke, custom website. Just let me know during our initial discussions, and we'll integrate it into the design and functionality of your site from the start.
  • How is my website backed up?
    Ensuring your website is regularly backed up is crucial for safeguarding your data. The backup method depends on the platform your website is built on: Wix Websites: If your website is hosted on Wix, backups are an integral feature of the platform. Wix automatically backs up your site according to a regular schedule. This built-in functionality provides peace of mind, ensuring your site's data is always secure and can be restored to a previous state if necessary. WordPress Websites: Hosting Service Backups: If your site is hosted on a service that includes backups, we'll ensure this feature is configured correctly during the site setup. This typically involves adjusting settings within your hosting account to activate and schedule backups. WordPress Backup Plugins: Regardless of your host’s backup capabilities, I recommend using a dedicated WordPress backup plugin for added security. I typically install the UpdraftPlus plugin in its free mode, facilitating scheduled backups to a cloud storage location. This plugin is sufficient for most needs and can back up your website files and databases. Advanced Backup Needs: Should you require more comprehensive backup features, such as more frequent backups or additional storage options, you can opt for the premium version of UpdraftPlus. I can assist you with purchasing a license and installing and configuring the plugin to meet these enhanced requirements. During the discovery phase of our project, we will discuss your specific backup needs. This allows us to determine the best backup strategy for your website, which will be documented in the project proposal and estimate. This proactive approach ensures that your website’s data is protected and aligns with your specific operational requirements and preferences.
  • What is a Domain Name?
    Think of a domain name like your home's address but on the Internet. It's how people find where you live in the vast neighborhood of the World Wide Web. Your domain name is not just an address. It's a unique identifier that's exclusively yours. Once you register it, nobody else can claim it on the internet. It’s your digital signpost that points to your website and no one else's. When someone types this domain name into their web browser, they’re directed straight to your website as if they followed a map right to your doorstep. Choosing a domain name is a personal and creative process. It reflects who you are or what you do. It’s how customers will remember and find you online. So, it's vital to pick a name that represents your business well and is easy to remember and type. Finally, the last portion of a domain name, everything that follows the final dot, is called a "top-level domain." Some examples are .com, .net, .org, .info, and others like .photography or .cafe. These can help describe your business even more or tie you to a specific community or region, like .nyc for New York City. Once you decide on a domain name and check if it’s available, you can register it through a domain registrar – these are the storefronts where domain names can be purchased. Some popular ones include GoDaddy, Namecheap, Google Domains, or even directly through Wix. This process is like buying a piece of land with a specific address. Once you own it, you can build whatever you want – in this case, your website. In short, your domain name is not just an address. It's a vital piece of your online identity – how customers find you, represents your brand, and your stake in the online ground.
  • What are SSL & HTTPS, and how do they apply to my new website?
    SSL (Secure Sockets Layer) and HTTPS (Hypertext Transfer Protocol Secure) are the dynamic duo of online security. Think of SSL as a bulletproof vest for your website. It protects sensitive information as it travels across the vast spaces of the internet. HTTPS, on the other hand, is like having a verified badge on your website. It’s a sign that tells visitors, "Hey, it’s safe to browse and shop here!" So, how do they work on an everyday basis? When visitors enter your website and type in their info, like their name, address, or credit card number, SSL encrypts this data. This means it turns the information into a secret code as it travels to and from your website, which only your website knows how to decode. Sneaky cyber-thieves who try to snatch this data mid-journey end up with gibberish they can’t use. Now, let's talk about HTTPS. You’ve seen it: that little padlock icon in the address bar of your browser or the "https://" that comes before a web address. When you have HTTPS, it means your website has an SSL certificate, and any data your customers enter is secured. In the Wild West of the web, this is like having the sheriff’s badge that says your website is a safe place. Having SSL and HTTPS is like giving your customers peace of mind with a VIP security escort for your new website. Not only does it protect their private information, but it also boosts their trust in your business. Search engines favor secure sites, so they can also help people find you more easily online. And let’s not forget that browsers now warn users if a site isn't secure, which can be pretty off-putting. You wouldn’t want a big “Keep Out” sign deterring visitors from your digital doorstep! In short, SSL and HTTPS are must-haves for your new website. They’re not just technical jargon but your online bodyguards, keeping your business and customers safe in the digital world.
  • If I have an existing blog, can posts be migrated?
    Migrating your existing blog posts to your new website is typically feasible. However, the complexity and method of migration can vary significantly based on several factors related to your current blogging platform and the specifics of the new setup. Here are the key details we need to consider to provide an accurate estimate and plan for the migration: Volume of Content: The number of blog posts you wish to migrate will affect the project's scope. More posts generally mean more work, particularly if manual intervention is needed. Compatibility of Systems: It is essential to determine if your existing blog platform supports exporting content. If both the old and new platforms are compatible, the process can be pretty straightforward (e.g., moving from one WordPress site to another). Change in CMS: If we are moving your blog to a CMS (Content Management System) that is different from what it currently uses, the migration process may involve additional steps to ensure compatibility and functionality in the new environment. Quality Assurance: If you require each post to be reviewed and possibly edited during the migration, this can add significant time and effort, especially for larger blogs. In some cases, blog posts might need to be manually migrated, especially when moving between incompatible systems. This process is more labor-intensive and can influence the overall cost. Based on these factors, we can discuss your specific needs and prepare a detailed quote for the migration work. This discussion will help ensure your blog’s transition to the new website is smooth, and your valuable content is preserved and displayed optimally in its new home.
  • Will my site be integrated with social media?
    Integrating your website with social media is a standard part of my web development process. This integration is straightforward and highly beneficial for enhancing your business's online presence and engagement. Here’s how we can handle social media integration: Basic Integration: At a minimum, I can add links to your social media profiles on your website. This allows visitors to easily find and follow you on platforms like Facebook, Instagram, Pinterest, LinkedIn, and more. You can specify how many and which social media account links you would like included on your site. Advanced Integration: Please let me know if you are interested in more comprehensive social media features—such as embedding your latest social media feeds directly on your site, enabling sharing capabilities for your blog posts, or other interactive elements. We can plan and implement these deeper integrations based on your specific needs and the capabilities of each social media platform. Feel free to discuss any particular requirements or ideas regarding social media integration. This ensures the final implementation aligns perfectly with your marketing strategies and enhances your site’s user engagement.
  • How is a bespoke website design different than a customized template website? What are the pros and cons?
    The key difference between a bespoke website design and a customized template website lies in the level of customization and originality involved. Bespoke Website Design Pros: Uniqueness: A bespoke website is built from scratch according to specific requirements. This means your site can have a unique design that stands out from competitors and doesn't resemble any other site. Tailored Functionality: Every feature and function is crafted to meet your needs. This can include custom user journeys, unique interactions, and specialized tools unavailable in standard templates. Scalability: Bespoke sites can be designed with future growth in mind, making it easier to expand or update the site as your business evolves. Cons: Cost: Bespoke design generally requires a higher budget due to the work involved in building a site from the ground up. Development Time: Creating a bespoke site takes longer than modifying an existing template, as everything needs to be developed and tested. Technical Maintenance: Depending on how the site is built, you may need ongoing technical support to manage and update your bespoke website. Customized Template Website Pros: Cost-Effective: Using platforms like Wix or WordPress with pre-designed templates significantly reduces costs, making them accessible to startups and small businesses. Faster Setup: Templates provide a starting point, so launching a site can be quicker. This is beneficial if you need to establish an online presence rapidly. Ease of Use: Wix and WordPress offer user-friendly interfaces that allow easy updates without extensive technical knowledge. Many templates are designed to be plug-and-play with intuitive dashboards. Cons: Limited Customization: While templates can be adjusted, there are limitations to how much you can change. This might prevent you from achieving a specific look or functionality. Commonality: Many use templates, so your website may appear similar to others, which could be a drawback if brand differentiation is a priority. Performance Issues: Heavily customized templates can sometimes lead to bloated code, which may affect site performance and loading times. Choosing between the two depends on your business needs, budget, and timeline. A bespoke website offers exclusivity and tailored functionality at a higher cost and longer development time. In contrast, a template-based site provides cost efficiency and quicker launch times but with limitations on customization and uniqueness. Each option has its merits, and the right choice depends on what aspects of your digital presence are most critical to your business.
  • Do you build membership or user registration websites?
    Yes, absolutely! I can build membership or user registration functionalities into a bespoke website project. Needs Assessment: Initially, we will discuss your needs and wants for the membership or registration system. This includes understanding the kind of access control, user interaction, and content distribution you envision for your site members. Proposal and Quote: Based on our discussion, I will draft a proposal outlining the scope, timeline, and costs of developing your membership website.
  • My competitor has an excellent website. What can I do to catch up?
    Seeing a competitor with an impressive website can be daunting, but it also provides a valuable opportunity to sharpen our strategy for your site. If you’re looking to compete more effectively, here’s how we can approach this: Let me know who your competitors are, especially those whose websites you admire. By examining their online presence, we can identify their strengths and weaknesses. This analysis helps us understand what works well in your industry and what might be lacking, which can inform our strategy to ensure your website stands out. At the start of our project, you’ll be asked to complete a detailed questionnaire. This is your chance to share everything about your business, including details about your customers, market, competitors, and overall goals. The more comprehensive your input, the better tailored our approach can be. After reviewing your questionnaire, we’ll meet to discuss all the details you’ve provided. This is the perfect time to point out competitors or websites you find appealing. Understanding your preferences and expectations is crucial as it guides your site's strategic direction and design choices. With all this information, we can craft a website that incorporates all of the knowledge gleaned to be in a more optimal design. We aim to position your site to leverage what’s working in your industry while addressing any gaps your competitors have overlooked. By closely analyzing the competition and integrating your unique business insights, we can develop a website that better stands out and competes in your market.
  • How do I know how many pages my website will need?
    If you are uncertain about any aspect of your business requirements, we will discuss it during the initial intake stage. We can figure out details like this at that time, as this information will be required to complete the initial proposal/quote. Design and development can start only after all those requirements have been sorted, and the resulting proposal/quote has been accepted and signed.
  • My website is old and outdated. Can you help me redesign it?
    I'd be glad to help you breathe new life into your website. An outdated website often fails to meet current user expectations and business needs, so it's great you're considering redesigning. Here's how I approach a website redesign project to ensure it's successful and meets your objectives: Our first step is establishing a detailed plan to properly evaluate your existing site and fully understand what you'd like to change and what changes would offer the most benefit. Performance: We'll evaluate your site's current performance, including loading times across different pages. Analytics: By analyzing visitor behavior, we can refine the redesign to ensure that visitors are engaged right from the start of their interaction with your website. Site Structure: We will evaluate whether the layout of your previous website is user-friendly and easy to navigate. A properly organized website facilitates visitors' finding the desired information quickly and without any difficulty. State of Branding: We will analyze the current color scheme and branding elements to assess if they still accurately reflect your brand or require a revision. Value Proposition: We will examine and potentially update the design and language to convey your brand's distinctive value better. Credibility: We will assess the credibility and expertise of your website as perceived by new visitors. Conversions: It is crucial to grasp your current conversion rates. We will create a strategy to improve these conversions through website redesign. Each aspect of your site, from landing pages to product descriptions, will be crafted to strengthen your brand and improve your market presence. Feel free to contact me. We can discuss your specific needs and start planning a redesign that updates and transforms your site to better serve your business. At the following link, you can see a detailed explanation of what to expect from the design process:
  • Do you build e-commerce websites?
    Yes, I can build an e-commerce website for you. At the start, we will discuss your needs and wants and the details of your business so that I can better understand what would need to be built. We can then discuss a plan, and I will create a proposal and estimate. I use WooCommerce as the platform for WordPress sites.
  • Can you show me examples of previous websites you have developed?
    Absolutely! Please take a look at the Portfolio page at the following link:
  • How do I know if people can find my website?
    Ensuring that your website is visible and can be found by potential visitors is crucial. To address this, we take several key steps: XML Sitemap Setup: First, we will set up an XML Sitemap for your new website. This sitemap acts as a roadmap for your website, which Google and other search engines use to discover and index your site's pages more effectively. Google Search Console and Google Analytics: These tools are not just essential. They are the backbone of our monitoring process. We will set up your site with Google Search Console and Google Analytics. Google Search Console ensures that your website is indexed and visible to search engines, while Google Analytics provides invaluable insights into your website’s traffic, visitor behaviors, and more. Monitoring Indexing and Performance: After setup, it’s normal for your website to take some time before appearing in search results. This process involves search engines indexing your site, which can vary in duration. We will monitor your website’s status in Google Search Console to see when it begins to get indexed. Ongoing Observation: This is not a one-time setup. As time passes, you will want to keep a regular eye on how your website performs in terms of search visibility and indexing status. If adjustments are needed to enhance visibility or rectify issues that hinder indexing, they must be addressed promptly. Using these tools and strategies, you can ensure that your website reaches search engines and is optimized to be found by your target audience. This systematic approach helps gradually improve your site’s visibility and search rankings.
  • What is your process for designing websites?
    Please follow this link to see a detailed explanation of my design and development process:
  • I have an existing website that needs a lot of help. Can it be refreshed, or should I start from scratch?
    It sounds like you're facing a common dilemma with an existing website that no longer meets your design, functionality, or user experience expectations. Refreshing your website can bring new life into it, and leveraging the existing foundation can often be advantageous. Here’s how we can approach this decision: Evaluation of Current Elements: We can begin by assessing which aspects of your current website still serve you well and which do not. This allows us to retain elements you are satisfied with while pinpointing specific areas for improvement. Whether modernizing the design, enhancing the layout, or adding new functionalities, each change will be strategically implemented to address your current concerns. Technical Review: Before deciding on refreshing or rebuilding, it’s crucial to consider the technical state of your existing site. This includes evaluating the underlying technology, software, and hosting environment. Depending on the outcome, we can update your site within its current framework or consider a more comprehensive tech stack refresh. Migration vs. Redesign: Sometimes, if the technology is too outdated or the site has significant structural issues, starting afresh on a more stable and modern platform like Wix or WordPress might be the more efficient path. This approach enhances security and functionality and offers a clean slate that is often easier to maintain and scale. No Warranty on Pre-existing Builds: It’s important to note that I cannot offer a warranty on websites that were not originally built by me. This is due to potential pre-existing issues that are beyond my control. However, whether we refresh your existing site or rebuild it from scratch, my goal will be to create a robust, high-performing website tailored to your needs. Consultation and Decision Making: Discuss your website's specific challenges and goals. This conversation will help us determine the most effective approach: a strategic refresh or a complete rebuild. By thoroughly evaluating these aspects, we can make a well-informed decision that aligns with your business objectives and provides a more satisfactory and future-proof online presence.
  • How many team members do you have?
    Sublime Development and Design was founded by Michael Nazionale and is primarily run by him alone. As a light and flexible Agile shop, Michael can bring in additional colleagues to handle a larger scope and statement of work for especially interesting projects. Typically, however, the projects chosen are of an appropriate size to maintain a high-quality bar and allow delivery within reasonable timeframes.
  • How do you communicate during the design process, and how can I provide feedback?
    Effective communication is vital to the success of any web design project. My approach ensures you are involved and informed at every stage of the process, allowing you to provide valuable feedback that shapes the outcome of your website. Here’s how our communication and feedback mechanisms work: Project Tracking Tool: At the outset, I will provide a link to a project tracking tool. This platform allows you to monitor the project's current status, understand upcoming tasks, and check off any items that need your attention, such as providing marketing copy or assets. Design Review and Approval: For each critical stage of the design, from wireframes to prototypes, you will receive a link to our review and approval tool. This tool lets you view the progress, leave feedback, and, most importantly, approve each component. Development will proceed only after receiving your approval, ensuring we are perfectly aligned on the vision and specifics of what is being built. Regular Meetings: During key project phases, particularly during the initial stages, we will hold brief online meetings. These sessions are crucial for discussing project details and adjustments and ensuring we are on the same page. Live Demos: As the project nears completion, you will be granted access to a live demo version of the site. This stage is critical for you to experience the website's functionality and feel and provide feedback based on your firsthand interaction with the developing product. Feature Complete Testing: Once the site is feature complete, you will have full access to test every aspect. This phase is your opportunity to request any final adjustments or revisions within the scope outlined in your contract. Ongoing Communication: Besides the structured feedback and approval tools, I am readily available via email for any queries or updates you might have. Moreover, I will send you weekly summaries of our progress and any urgent communications as necessary. Your active participation through these channels is not only welcomed but essential. Your insights and feedback are the key to ensuring that the website we are building accurately reflects your vision and meets your business needs. Together, through consistent and clear communication, we will create a website that truly represents your brand and achieves your goals.
  • Who is responsible for content and copywriting for my website?
    When it comes to the content and copywriting for your website, you play a crucial role. As the expert on your business, your insights and input are invaluable. We strongly recommend that you provide all the text and content for your site because your knowledge directly influences the quality of the final product. The more detailed and rich in information your contributions are, the more effectively we can ensure that the website authentically represents your business and engages your audience. Good content is the foundation for all other aspects of web development—from planning and design to final execution. A well-designed website should be crafted around your content, not the other way around. This approach ensures that crucial information is presented in a meaningful, user-friendly manner and that the design effectively highlights what's most important about your business. However, we understand that not everyone has the time or expertise to craft the content needed for a professional website. If you need assistance in this area, I can help you connect with a skilled copywriter or, in a pinch, provide technical copywriting services myself. Please note that this would be considered an additional service and billed as a project depending on how much content is needed based on an hourly rate of $80.
  • Is a Non-Disclosure Agreement available?
    At the outset of a project, I prioritize the confidentiality and security of our mutual interests by requesting that both myself and my clients sign a Mutual Non-Disclosure Agreement (Mutual NDA). The essence of a Mutual NDA is to ensure a secure environment where sensitive information can be freely exchanged without hesitation. This is particularly crucial when sharing critical data such as usernames, passwords, authentication details, email addresses, SMS/MMS, and other secure communication channels, as well as sensitive financial information like credit card and account numbers. Benefits of a Mutual NDA: Enhanced Trust: By signing an NDA, both parties are committed to protecting each other’s confidential information, which can enhance trust and encourage a more open, productive collaboration. Legal Protection: A Mutual NDA provides a clear legal framework that outlines the obligations of both parties to safeguard sensitive information. This can deter misuse of information and provide legal recourse in case of a breach. Clarity and Focus: With a Mutual NDA, both parties can focus on the project without worrying about information leaks. This clarity can lead to better communication and more efficient project execution. Protection of Sensitive Information: Protecting sensitive information is paramount in projects involving critical data. An NDA ensures that all disclosed information remains secure and is used only for the purposes outlined in the agreement. By implementing a Mutual NDA, we ensure that both parties are legally bound to respect and protect the confidentiality of the information shared, fostering a safer and more trusting business relationship. This agreement is a formality and a cornerstone of our mutual commitment to respect and protect each other's sensitive data and business secrets.
  • Can I discuss the new website and my ideas for it? / How much input will I have in the web design process?
    Your engagement and input are not only welcome but essential for the success of the project. I believe that effective collaboration is the cornerstone of any successful web design and development project. Here’s how your involvement will be integrated throughout the process: Initial Consultation and Questionnaire: Before accepting any project, I insist on a detailed discussion about your vision, needs, and expectations. This conversation is crucial to setting the proper foundation. Following our initial talk, you will be asked to complete a comprehensive questionnaire that covers various aspects of your business and website goals. This helps me gain a deep understanding of what you seek to achieve with your new website. Design Discussion Meeting: After reviewing your questionnaire responses, we will hold a design discussion meeting. This meeting is pivotal—it’s where we will flesh out your ideas and refine our understanding to ensure alignment before any development begins. It’s important that we both feel confident and clear about the direction of the project. Approval at Each Step: You will have significant control over the development process. You’ll be required to approve each phase of the design and development before any further work proceeds. This step-by-step approval ensures that I am creating precisely what you envision, with no surprises along the way. Revisions and Optimizations: Your contract will clearly specify the number of revisions available to you. These revisions are designed to fine-tune the website, ensuring every element is to your satisfaction before final delivery. Project Tracking and Updates: You will have access to a project-tracking tool that will keep you updated on the progress of your website. This transparency helps manage expectations and keeps the project on schedule. Client Tasks and Reminders: Throughout the process, I will send you timely reminders to submit any required materials, such as marketing copy, logos, images, and other brand details. This ensures that the development process continues smoothly without unnecessary delays. Your active participation is crucial to crafting a website that truly represents your brand and meets your strategic objectives. I am here to guide you through each step, ensuring your input is valued and reflected in every aspect of our project.
  • How do I get the Assets and Copy Text for the website to you?
    I will provide you with a secure Microsoft OneDrive folder that only you will have access to in order to provide me with all of the content and assets. This refers to assets like the page & marketing copy, images, videos, brand kits, logos, etc.
  • I’m not technical. Will this be a problem?
    No, not being technical will not pose any problem in developing your website. As your web developer, I am responsible for managing all the technical aspects of the project. Throughout the development process, I will provide updates and explanations in straightforward language. This means you won’t need to worry about technical jargon or complex concepts. I’m here to make this process as accessible as possible for you. Anytime you have a question, or if something isn’t clear, I encourage you to reach out. It’s important that you feel comfortable and informed throughout all stages of the project. No question is too small, and ensuring your understanding is a top priority. Upon completing your website, I won’t just hand over the keys and disappear. I will provide documentation explaining how to operate and maintain your website.
  • I have a miscellaneous task or problem to investigate for you. Are you willing to accept it?
    Thank you for considering me for your needs. Whether or not I can take on a miscellaneous task or investigate a particular problem for you depends greatly on the specific details of the issue. We both need to ensure that any task I undertake is within my scope of expertise and can be handled without causing unintended consequences. Here’s how we can proceed: Detail Sharing: Please provide a detailed description of the task or problem. The more specific you can be, the better I can assess whether it's within my capability and whether I can help you effectively. Assessment: Once I have the details, I'll evaluate the task's nature. This assessment will help me determine whether the task is appropriate for me to tackle and whether there might be any potential risks or unwanted side effects. Response and Quote: After evaluating the task, I will either: Decline the work if it falls outside my expertise or poses significant risks that cannot be adequately managed. Provide you with an estimate or quote detailing the cost and time I believe it will take to address the issue if it's something I can handle. I'm committed to transparency and will ensure you have all the information needed to decide how to proceed. Please feel free to share the details, and I'll get back to you with my thoughts on moving forward.
  • Do you offer services across the USA, Canada, and the European Union/European Economic Area?
    Absolutely! Whether your business is in North America or across the European Union/European Economic Area, I’m here to assist you. As a fellow small business owner, I understand your challenges. I am dedicated to providing affordable and bespoke web development, automation, prototyping, troubleshooting, and other services to help make life easier. Connecting with other business owners and discovering what you're looking to achieve is always exciting. I’m genuinely eager to hear about your projects and discuss how we can make your business operations smoother and more efficient. Let’s explore what’s possible together!
  • What if my business goal or vision has changed?
    If your business goals or vision change after the contract and statement of work have been signed and development has commenced, it’s essential to address these changes as soon as possible. It's not uncommon for business objectives to evolve, and our process is designed to be flexible to a degree. Here’s how we handle significant changes: Approval Process: Since you approve each design phase before further development, there are multiple checkpoints to ensure alignment with your vision. This step-by-step approval minimizes surprises and aligns the development with your expectations. Revision Rounds: Our contracts typically include several revision rounds within the original scope of work. These revisions are intended to fine-tune and adjust the project to ensure the final product meets your satisfaction. Scope Expansion: If the changes you want to make involve a substantial shift in direction or expansion of the initial scope, we treat these as new projects. This means we must provide an estimate for the additional work, covering both the costs and the time needed to implement these changes. Contract Amendment: Once we agree on the adjustments and the new estimate, the contract will be amended to reflect this new scope. This ensures that both parties clearly understand the new commitments and expectations. Continuation of Work: After the contract amendment is signed and any necessary adjustments to the project timeline or budget have been made, we will proceed with the development according to the new direction. Vision changes are handled with care to ensure that the final website not only meets but exceeds your revised expectations without compromising the integrity and timeline of the project.
  • Can I request additional services?
    Absolutely! I encourage you to consider our initial discovery and planning phase an ideal opportunity to discuss all the services you might need. This stage is crucial for ensuring everything you require is considered and incorporated into the project scope. Please feel free to share any additional services you are considering so that we can discuss their feasibility and integration into your current plan. After evaluating your needs, I will provide a comprehensive proposal and estimation reflecting the complete work scope. Should you require additional services after the project has begun, the process remains straightforward and adaptable. Simply inform me of the new services you wish to add at any point during the project's progression. We can then discuss how these new elements can seamlessly integrate into the ongoing work. Following our discussion, I will update the proposal to include these additional services, provide a revised estimate, and adjust the overall scope of work and contract accordingly. Once you review and approve these amendments, we can proceed with the expanded scope. I aim to ensure that your project meets and exceeds your expectations, accommodating any evolving needs efficiently and effectively.
  • What is the cheapest and easiest way to make a website?
    The most straightforward and cost-effective way to create a website might be to take on the project yourself, especially if your needs are simple and you have the necessary skills, desire, and, critically, the time to commit. This approach can appear to be an attractive shortcut, offering immediate cost savings and a sense of personal accomplishment. However, while building a website yourself can be economical in the short term, it's essential to consider whether this approach aligns with your long-term objectives and capabilities. Over the years, many have found that future challenges can offset initial savings: Technical Support and Security: Managing a website's technical upkeep and security can be complex and time-consuming. As a business owner, your time is better spent on strategic activities than troubleshooting technical issues. Quality and Satisfaction: It’s a common scenario where individuals build their own site only to be dissatisfied with the amateur results. This often leads to hiring a professional, doubling the cost and effort. Keeping Up with Technology: The digital landscape is ever-evolving. Staying current with the latest web technologies and standards while managing your core business can be overwhelming and inefficient. Communication Clarity: Being deeply entrenched in your business can make communicating effectively with your audience challenging. You might unintentionally convey either too complex or simplistic messages, failing to engage potential customers. Self-Management: When you manage your web project, it's easy to fall into the traps of leniency or perfectionism. You might compromise on quality for completion or delay launching due to incessant tweaking. In light of these factors, hiring a professional might initially seem more expensive, but it is often more cost-effective in the long run. A professional web designer or agency can deliver a high-quality, secure, and effective website without the steep learning curve and ongoing time investment required from you. This ensures that your site aligns with professional standards and frees you up to focus on growing your business. So, while the cheapest and easiest method might be to DIY, the most efficient and impactful approach, especially for those looking to achieve professional results and maintain focus on their business goals, is to invest in professional web design services. This investment saves time and potential frustration and ensures that your website acts as a powerful tool for your business growth.
  • What maintenance do you offer after the website is completed?
    Once your website has been launched, I can offer maintenance services carefully scoped to your needs. Upon signing a web design or development contract with me, you will receive details about the warranty period included. This warranty covers specific issues and support for a defined length of time, which will be clearly outlined in the contract, including what is and isn’t covered. After the warranty period expires, or if you encounter issues not covered by the warranty, these will be addressed as part of our maintenance services. For handling such matters, we offer a couple of flexible billing options that put you in control of your budget: Project-based billing is ideal for well-defined, larger tasks or enhancements beyond routine maintenance. We'll handle these as separate projects with a fixed cost, providing clarity and predictability in pricing. A Retainer Plan or Hourly Billing is useful for ongoing maintenance or more minor, less-defined issues. I charge based on an hourly rate detailed in our initial contract. This method offers the flexibility to manage and resolve problems efficiently and cost-effectively. The cost of support varies depending on the size and complexity of your project and the nature of the maintenance required. We can discuss and tailor a maintenance plan that suits your needs and ensures your website remains robust and fully functional.
  • What happens if there are technical problems upon the launch of my website?
    Rest assured, my primary goal is to ensure you have a fully functional website and a positive experience from start to finish. In the event of any technical issues at launch, here's how we'll handle the situation: Upon the completion and delivery of your website, it will be covered by a warranty specific to the package you selected. The details of this warranty are clearly outlined in the contract you signed. During the warranty period, should any parts of the website malfunction or not perform as expected due to issues covered under this warranty, I will resolve these issues at no additional cost to you. This commitment is part of my pledge to deliver a high-quality website. If problems arise after the warranty period has expired or involve aspects not covered by the warranty, these will be treated as maintenance issues. To address these, we have two options: Project-Based Billing: If the issue is well-defined and contained, handling it as a separate project with a fixed cost might make sense. This approach is often suitable for more extensive updates or enhancements outside the routine maintenance scope. Hourly Billing: For ongoing maintenance or more minor issues, billing will be based on the hourly rate specified in the contract. This flexibility allows us to address minor updates and fixes efficiently and cost-effectively. This structured approach ensures that any technical issues, whether immediate or long-term, are managed promptly and professionally, keeping your website in optimal working condition.
  • Why should I have a website for my business?
    Having a website for your business is like placing a billboard on the busiest highway in town. It's your online storefront that's open 24/7, showcasing your products or services to potential customers no matter where they are or what time it is. In this digital age, a website is often the first point of contact between your business and your customers. It's where first impressions are crafted, and let's be honest, we all like to make a splash. A website builds credibility and trust. It tells the world, "We're here, we're legit, and we mean business!" It also gives you control over your brand. Social media is great, but it's like playing in someone else's sandbox—you're bound by their rules. Your website? That's your turf. You call the shots. But it's not just about looking good. A website is a powerful tool to reach new markets and expand your business beyond the confines of your local community. It can be a hub for your marketing efforts, a platform for e-commerce, and a place to collect valuable data about what your customers want. Plus, with all the insights you gather, you can provide personalized experiences, offers, and updates to your customers, making them feel like VIPs. So, should you have a website for your business? In short, if you're keen on growing your brand, reaching more customers, and being available to your audience around the clock, the answer is a resounding yes. It's not just a luxury anymore; it's an essential piece of your business puzzle.
  • What will happen to my old website if I already have one?
    If you already have an existing website and are planning to transition to a new one, the domain name from your old site can typically be transferred to the new site. Once the domain transfer is complete, all traffic that used to go to your old website will be redirected to the new site. As you transition to your new website, it's crucial to consider the implications of your decision on how to handle your old website. After ensuring the transfer is successful and everything on the new site runs smoothly, you have a few options for your old website. You can choose to archive it, which means keeping all its data intact but not making it available for public use. Alternatively, you can leave it running but disconnect it from the current domain, turning it off from receiving public traffic. Lastly, if the old site is no longer needed, you can remove it from its hosting platform, which frees up resources and potentially reduces costs. Before making a decision, it's essential to consider the implications of each choice, especially regarding SEO and historical data.
  • How do we get started?
    You can contact me via the website at the following link: At the following link, you can see a detailed explanation of what to expect from the design process:
  • Do you only provide web design and development services?
    While web design and development are core aspects of my offerings, I provide a broad range of additional services that cater to various technological and business needs. Here are some of the other services I offer: Integration and Automation: I help businesses streamline operations by automating manual tasks and integrating disparate tools and systems. I utilize orchestration tools such as Make, Zapier, and Microsoft PowerAutomate to create efficient workflows that save time and reduce errors. Diagnostics and Debugging: I offer troubleshooting services for various applications, including web applications, web services, and desktop applications, ensuring that your systems run smoothly and efficiently. Legacy System Refactoring: I can upgrade or refactor your old systems to improve performance, maintainability, and compatibility with modern technologies. Prototyping: Whether you need a desktop or web application prototype, I provide tailored prototyping services to help visualize your project and test concepts before full-scale development. Platform and Email Migrations: If you need to migrate your website from WordPress to Wix or vice versa, transfer email accounts from Google Workspace to Microsoft 365, or have other migration needs, I can manage the transition smoothly, ensuring minimal disruption. Virtual Assistant Services: I leverage my extensive knowledge and experience to offer virtual assistant services to help other business owners manage and optimize their operations. Application Development: I develop robust desktop and console applications using C# and .NET, with frameworks such as WPF, Avalonia, MAUI, WinForms, and much more. Database and Data Management: I work with SQL databases, NoSQL document stores, Salesforce, ElasticSearch, etc. Full-Stack Web Development: Using technologies like HTML5, CSS3, JavaScript/TypeScript, Node.js, Python, and PHP. These services are designed to offer a comprehensive technology solution, helping you tackle various challenges across your digital landscape. Whether you want to enhance your current systems or build new solutions from the ground up, I have the expertise to support your goals.
  • Where do I get an SSL cert?
    Getting an SSL certificate for your website is a critical step, and where you get it from can vary depending on the website building platform you choose and whether you already have a domain name. If you’re going with Wix, things are pretty straightforward. Wix provides a free SSL certificate for all connected domains. So, if you’ve already purchased a domain name through Wix or are planning to buy one, your SSL security is automatically taken care of at no extra cost. Once you connect your domain to your Wix site, the SSL is activated, and you can see that comforting padlock symbol in the address bar, signaling that your site is secure. Conversely, the process requires a few more steps if you’ve decided to build your website with WordPress. WordPress doesn’t provide SSL certificates, so you must purchase one from a third-party SSL provider or check if your web hosting service offers one. Many web hosting services for WordPress include a free SSL certificate as a part of their hosting packages. If yours does, that’s a bonus; they'll usually help you set it up. If you need to buy an SSL certificate separately, you have many options, like Let’s Encrypt, which offers free basic SSL certificates, or paid providers like Comodo and Symantec, which provide additional features and warranties. Once purchased, you'll have to manually assign it to your website. In both scenarios—whether you have your domain already or not—it’s crucial to make sure your SSL certificate is installed correctly and activated to show your visitors that your website is secure. I will discuss these SSL steps with you at the beginning of the project so that we can create a plan to ensure SSL is enabled when we deploy the site at the end of the process.
  • Before hiring your services, can I contact you first?
    Yes! Absolutely! Please reach out to us, and we can try to answer any questions you may have and/or set up a free initial consultation to discuss further. Get in touch with us by visiting:
  • What do you mean exactly when you refer to 'Branding'?
    Branding is a crucial process for any organization, encompassing creating and developing a unique identity that resonates with consumers and differentiates your business in the marketplace. It involves several key components: Core Brand Elements: Mission Statement: Defines your company's purpose and primary objectives. Vision Statement: Describes what your company aspires to be in the future. Brand Values: Fundamental beliefs that guide your company's behavior and decision-making processes. Visual Branding: Logos: This includes your primary logo and any secondary logos or icons. Color Palette: Primary and secondary colors that represent your brand visually. Typography: The fonts, sizes, styles, and spacing used in your written communications. Iconography: Custom symbols or icons that support visual identity. Imagery and Media: Photos, designs, and illustrations that consistently reflect your brand's ethos. Communication Style: Tone and Voice: How your brand communicates with your audience, reflecting its personality and values. Consistency: Style Guide: A manual that defines all branding elements and ensures consistency across all marketing materials and communications. Effective branding gives your organization an identity and makes your business memorable. It encourages consumer loyalty, supports your marketing and advertising efforts, and instills employee pride. Ultimately, branding is about consistently delivering on promises and creating a lasting impression in the minds of your consumers, thereby enhancing your business's overall impact and value in the market.
  • I already have a domain name. Can I use it for my new website?
    Yes! If you already have a domain name, that's a great start, and yes, you can definitely use it for your new website, whether you're creating it with Wix or WordPress. For Wix users, it's like having a mobile home and parking it on a new lot. You can bring your existing domain and set it up to connect to your new Wix site. To do this, you'll point your domain's nameservers to Wix—which is basically like telling the internet traffic controllers where to direct the visitors who type in your domain name. Wix provides a straightforward process and instructions on how to do this, so you can easily update your settings wherever your domain is currently registered. If you're going the WordPress route, it's akin to having a plot of land (your domain) and building a new house (your website) on it. You'll need to link your domain to a hosting service—the foundation where your WordPress website will live. This process involves updating your domain’s DNS settings to point to your chosen hosting provider. Most hosting services offer clear guides and support to help you through this process. Once you've made these updates, it's like having a sign on your land that directs people to your new house—visitors who type in your domain will be taken straight to your WordPress website. In both scenarios, using your existing domain name means you can continue building on the identity and presence you’ve already established, and now your new website will give it a fresh home on the web.
  • I already pay for web hosting. Can I host my new site with that company?
    If we are building your site on Wix, you will need to use Wix's hosting services. Wix provides integrated hosting optimized for websites built on its platform, and hosting a Wix site with any other hosting provider is impossible. Using your existing hosting provider is often feasible for websites developed using WordPress. However, we need to ensure that your current host meets several important criteria: WordPress Compatibility: The hosting provider must support WordPress installations. Server Specifications: We must confirm that the host can handle your new site's CPU, storage, and bandwidth requirements. Hosting Type: If they offer managed WordPress hosting, consider whether this service is something you require. Managed hosting can provide additional benefits like automatic updates and enhanced security. Access Credentials: You must have access credentials and permissions to manage hosting settings and deploy the new site. We will investigate these specifics during our planning discussions to determine if your current hosting arrangement suits the new website. This will help us decide the best path to ensure your new site is robustly supported and performs optimally.
  • Why should I use your service?
    I started Sublime Development and Design with a genuine passion for helping fellow small business owners and solopreneurs facing similar challenges as a solo business owner. Here, I offer comprehensive solutions tailored to represent your brand and support your business goals. My approach goes beyond aesthetics, focusing on creating websites that, while still visually appealing, are user-friendly, efficient, and optimized for search engines. This holistic approach ensures that your site reflects your brand and is a functional tool to engage your target audience effectively. I prioritize open communication, making it a core part of my design process. By working closely with you, I ensure that your ideas and feedback are integrated into every design stage, making the final product a true collaboration that embodies your vision and values. Choosing Sublime Development and Design means opting for a partner dedicated to meeting and exceeding your expectations with a deep commitment to customer satisfaction and attention to detail. Let’s work together to create a custom website that meets your needs and helps you stand out in your industry.
  • What if I don’t like my site design? How many revisions do you offer?
    If you are not completely satisfied with your site design, we have structured our design process to address and prevent such concerns from becoming significant. Firstly, the exact number of revisions available to you depends on the package you select, which is clearly detailed on our website and reiterated in the contract you will sign. This ensures transparency and understanding right from the beginning. Our design process is intentionally interactive and involves your approval at every critical phase. This approach aligns each step of the development with your vision, ensuring there are no surprises. As we progress, you’ll encounter multiple checkpoints where you can review the work, provide feedback, and suggest changes. This way, your concerns can be addressed promptly before the final stages. The revisions included in our contracts are generally intended to fine-tune the design. Since you are involved in the approval process at each phase, these revisions should focus on adjustments that refine and perfect the project rather than overhauling it. Our goal is always to ensure that the final product meets your satisfaction both in functionality and aesthetics. Remember, our process is designed to minimize the need for extensive changes late in the project, making the development smoother and more aligned with your initial expectations.
  • Will I be able to make changes to the site after it is completed?
    Absolutely! Upon completion, the website becomes your property, and you can update and modify it as you see fit. I strongly encourage all my clients to take an active role in managing their websites. To facilitate this, your website will be built on user-friendly platforms like Wix or WordPress, designed to make routine updates straightforward. You can easily adjust text, update images, add new products, and modify pricing directly through your administrative dashboards. Additionally, I will provide you with detailed documentation during delivery. This guide will walk you through the process of making these changes step by step, ensuring you can manage your website confidently and independently. The documentation is designed to make website management an enjoyable and hassle-free experience, even for those with minimal technical background. Of course, should you prefer to focus on other aspects of your business, you are always welcome to contact me for any future adjustments or enhancements. I am here to help with any changes you need, big or small, to ensure your website continues to serve your needs perfectly.
  • Where can I add my FAQs?
    FAQs can be added to any page on your site or to your Wix mobile app, giving access to members on the go.
  • Who will own the website once it's completed?
    Once your website has been fully developed and you have made the full payment, it becomes your sole property. This means you own the website outright, and it is yours to manage, modify, or expand as you see fit. We ensure that all rights to the website are transferred to you upon completion and full payment, affirming your full ownership and control over your digital presence.
  • What is your refund policy?
    At this time, we do not offer refunds. Here's why: From the moment we begin working on your project, we commit resources and time to ensure that your website meets your needs and expectations. To achieve this, we believe in maintaining open and honest communication throughout the development process. Before any work begins, we make it a priority to review the design and plan with you thoroughly. This way, you are actively involved in every step of the build. Nothing is added to your site without your approval, ensuring that the final product is exactly as you envisioned. We understand that this policy might raise concerns, so please rest assured that your satisfaction is our top priority. We are dedicated to working closely with you to address any issues and make adjustments throughout the project's development to ensure your website fulfills your requirements. Thank you for your understanding and trust in us to build a website you will be proud of.
  • Are there any hidden costs associated with web design services?
    I charge no hidden or surprise fees. All costs will be clearly laid out on a provided quote and/or proposal. Work doesn't start until such quotes and proposals have been accepted and contracts signed, so there are no surprises.
  • What forms of payments do you accept?
    Bank payments via Automated Clearing House (ACH) and Electronic Fund Transfers (EFT) in North America. (US and Canada) All major cards accepted: Visa, Visa Debit, Mastercard, Mastercard Debit, and American Express worldwide. (plus Discover in the US) Payments via IDeal, Giropay, Przelewy24, Bancontact, EPS überweisung, Sofort in the EU/EEA
  • How does the payment process work?
    Here’s a simple breakdown of the payment process for your new website: Contract Signing: Once you agree to the quote, you will be provided with a contract to sign. This ensures that both parties clearly understand the terms and expectations. Initial Payment: To initiate the website design process, you must pay 50% of the cost upfront. After the contract is signed, an invoice detailing this initial payment, as per the agreed quote, will be sent to you. Development Commencement: Upon receipt of your initial payment, the development of your website begins. Project Completion and Final Invoice: After the website is completed, it will be presented to you for approval. If you are satisfied and accept, an invoice for the remaining 50% of the payment will be issued. Website Launch: After the full payment, the website will be launched and made live online. Please note that the pricing is transparent—50% upfront and 50% upon your approval of the completed project, with no hidden fees.
  • Will you buy the domain name for me?
    When it comes to purchasing a domain name, it's much like buying property; it's best for you to own it directly. This not only gives you full control but also empowers you, ensuring that your online presence is always in your hands. If you're setting up your site with Wix, the process is pretty sweet. Wix offers a free domain name and SSL certificate when you subscribe to one of their premium plans. It's like getting the keys to a new car when you sign the lease. I can guide you through the selection process on Wix, ensuring that you pick a domain name that fits your brand and getting you all set up with their platform. Since the domain is included in the plan, it's a tidy package deal. On the WordPress side, it's like building a custom home—you'll need to purchase your plot of land (the domain) and the security system (SSL certificate) separately. While this might sound daunting, don't worry! You can buy these directly from a domain registrar or through the web hosting service you choose for your WordPress site. Many hosting companies offer bundled services that include both the domain name and SSL certificate. I'll be here to walk you through the process, step by step, to ensure you’re getting exactly what you need. Remember, owning your domain name outright is key. It's a vital asset to your business, and I’ll be here to assist you in securing it, ensuring that your website has a solid foundation from the get-go.
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